01
Monitoring & early warning
Social listening and sentiment tracking spot negative trends early, across social media, news and influencers, before they escalate.
Crisis Management Agency in Egypt
When it hits, we step in.
A post goes viral for the wrong reasons, a complaint snowballs or a story breaks. We step in fast to assess the situation, control the message and protect your reputation, then help you recover and come out stronger. Everything you share with us stays confidential.
01 The first hours
The first hours decide who tells the story.
In a crisis, silence gets filled by others and every unanswered comment adds fuel. Speed, one clear voice and the right tone matter more than anything. We’ve protected the reputations of brands and of some of Egypt’s best-known public figures, discreetly and mostly through organic work, and we bring the same calm, structured response to every situation.
02 What we do
Before, during and after.
The best crisis response starts before anything happens, and doesn’t end when the noise dies down.
02
Rapid response plan
We assess the impact, agree the position and activate a clear response framework with fast-track approvals, so you can act within hours.
03
Statements & messaging
Official statements, holding statements, press releases and crisis FAQs, so your brand speaks with one clear voice under pressure.
04
Social response & moderation
Fast, consistent replies and escalation handling across your channels. For Madinaty City Hall, our moderation cut response times from 30 minutes to 3.
05
Stakeholder communication
Aligned messages for customers, employees, partners and media, so everyone hears the same story at the right time.
06
Reputation recovery
After the storm, we rebuild trust with positive content, search reputation and digital PR, so the crisis isn’t the first thing people find.
03 How we respond
Assess, respond, recover.
- 01
Assess
We gather the facts, measure the impact and sentiment, and agree the position and spokesperson with you.
- 02
Respond
We publish the right statements, manage comments and messages, and keep every channel and stakeholder aligned.
- 03
Recover
We monitor closely, rebuild trust with positive content and review what to do differently next time.
04 Questions
Crisis questions, answered.
We have a crisis right now. What should we do?
Call or WhatsApp us on +20 100 15 888 28. Until we speak, avoid deleting posts or replying emotionally, and keep a record of what has been said.
Is everything confidential?
Yes. Crisis work is handled discreetly. We don’t publish names or details of the situations we manage.
Can you prepare us before a crisis happens?
Yes, and it’s the best time to start. We can set up monitoring, prepare holding statements and crisis FAQs, and agree who approves what, so you can respond within hours if something happens.
Do you manage comments and messages on social media?
Yes. Our moderation team handles replies and escalations across your channels. For Madinaty City Hall, it cut average response times from 30 minutes to 3.
Do you handle crises for public figures?
Yes. We have protected the reputations of some of Egypt’s best-known people, discreetly and mostly through organic work.
What happens after the crisis?
We help you recover: positive content, search reputation and digital PR that rebuild trust, plus a review so you’re better prepared next time.
Facing a crisis right now?
Call or WhatsApp us and tell us what’s happening. Everything you share is handled in confidence.
The sooner we start, the more of the story we can shape.