Your budget, in front of the right people.
We plan and buy paid media on Facebook, Instagram, TikTok, Snapchat, LinkedIn, X and YouTube for brands in Egypt and the Gulf. One team handles the plan, the creative, the landing pages and the optimisation, so your budget works as one campaign instead of six disconnected ones.
Anyone can spend a budget. The difference is where it goes, which creative runs, and how quickly money moves from what doesn’t work to what does. For Ahmad Tea, we placed a brand film across YouTube and social media in the Gulf and reached more than 2 million unique viewers in the launch week, saving up to 70% compared with traditional TV advertising.
We split your budget by where your audience spends time and what you need from them, from awareness and video views to leads and sales. For Google Search, see our Google Ads service.
The backbone of most campaigns in Egypt and the Gulf: precise audiences, Reels and Stories, lead forms and retargeting. For QMC, ads aimed at doctors brought more than 250 leads for a medical building in Sheikh Zayed.
Short, native-feeling video that reaches younger audiences fast, built with creators or our own team so it never looks like a TV ad.
Full-screen video and story ads with strong reach among young audiences in Saudi Arabia and across the Gulf.
Brand films and video ads that people actually watch. Ahmad Tea’s ad held 58% of viewers past the 30-second mark.
Reach decision-makers by job title, industry and company size, for B2B services, recruitment and corporate brands.
Join the conversation around launches, events and trending moments, especially in Saudi Arabia, where X is widely used.
We agree the goal and the numbers that matter, map your audiences and build a media plan across the right platforms.
We produce the ads for each format, set up tracking and landing pages, and launch the campaigns.
We watch the results, test new audiences and creatives, shift budget to what’s working and report what your money delivered.
What clients say
Working with Digital Essence for social media and media buying at ASUS Middle East has been excellent. Their campaigns are creative, well-targeted, and consistently deliver great results for our community.
Karen AshrafMarketing Officer, ASUS MENAGoogle Ads captures people already searching for what you sell on Google. Media buying puts your brand in front of the right audiences on social and video platforms, often before they search. Most brands get the best results using both.
Facebook, Instagram, TikTok, Snapchat, LinkedIn, X and YouTube. We recommend the mix based on your audience and goal, rather than spreading your budget everywhere.
No. Your advertising budget is paid to the platforms separately from our fee, and both are set out clearly in your proposal.
Yes. Our designers make 2D and motion creatives for each format, and our production team can shoot films, reels and product content in-house.
Yes. We work from Cairo and Dubai and run campaigns across the Gulf. Ahmad Tea’s campaign, for example, performed best in Saudi Arabia and Kuwait.
Send the form on our contact page, WhatsApp or call us. We start with a discovery call, then a short questionnaire, then a media plan and proposal.
Tell us your goal, your audience and the markets you want to reach.
We’ll come back with a media plan: the platforms, the budget split and the results we’ll work toward.
